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Contagious

By Jonah Berger

Why do some things 'catch on'? Marketing plays a role, but sometimes it just doesn't explain viral success. Jonah Berger has come up with a smart structure for runaway contagious success.
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The Advantage

By Patrick Lencioni

Patrick Lencioni, says that the biggest opportunity for competitive advantage is not about strategy, finance or marketing. It's about how we manage our organisations.
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Flux

By David Soberman & Dilip Soman

The landscape of customer interaction is in a state of flux. Customer data costs are dropping, and deep dive segmentation is easier than ever. We need tools and techniques to address this flux.
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Talk Less, Say More

By Connie Dieken

Connie Dieken says that face-to-face communication skills are plummeting in the 21st century. She believes we need to embrace 3 key habits to learn how to talk less, and still make things happen.
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The One Thing

By Gary Keller & Jay Papasan

What's the one thing you can do right now to change your life? The authors of this book suggest that instead of going after everything at once, successful people choose one activity that will bring the most reward.
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The Unstoppables

By Bill Schley

Authors Bill Schley and Graham Weston believe the difference between entrepreneurs and everybody else is that entrepreneurs are the ones that step up to the plate and just keep swinging for success.
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Give and Take

By Adam Grant

People can give or take. Takers put their interests ahead of others. Givers put others first, giving more than they get. Adam Grant says your success depends on how you interact with other people.
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