Never Split The Difference

January 22, 20220Comments

Never Split The Difference

By Chris Voss

Learn the negotiation tactics Chris Voss mastered negotiating with terrorists while at the FBI. You'll never negotiate the same way again.

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January 22, 20220Comments

21 Days To A Big Idea

By Bryan Mattimore

In this book you'll learn creative thinking techniques you can employ for 21 days in a row to get "lots of ideas", so you can find your best idea.

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January 22, 20220Comments

Rumsfeld’s Rules

By Donald Rumsfeld

Donald Rumsfeld has seen it all when it comes to crisis situations - most notably on the front lines of the 9/11 response. Learn his 5 rules for leading in a crisis.

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January 22, 20220Comments

By Benji Rabhan

Website optimisation is critical. But author Benji Rabhan believes that page-by-page optimisation is where companies go wrong. He says to take a holistic approach, considering the sum of the parts.

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January 22, 20220Comments

The One Thing

By Gary Keller & Jay Papasan

What's the one thing you can do right now to change your life? The authors of this book suggest that instead of going after everything at once, successful people choose one activity that will bring the most reward.

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January 22, 20220Comments

Deep Dive

By Rich Horwath

Do you have the strategic chops to make it in today's ever-changing business battle? If not, it's time to catch up with Rich Horwath's invaluable, and possibly career-saving book Deep Dive.

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January 22, 20220Comments

Influence

By Robert Cialdini

We all want it: that secret power to be able to influence anyone to do any thing. Now, Dr. Robert Cialdini shows you how to harness this power for good business. You're [not] getting sleepy.

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Uncategorized

January 22, 20220Comments

Mindset

By Carol Dweck

Change your mindset and you will see the world differently, and help yourself make positive changes in your life. True transformation really is all above your eyebrows.

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Uncategorized

January 22, 20220Comments

Unmarketing

By Scott Stratten

Why do we continue to market to others in ways that we hate being marketed to? Does anyone really love telemarketing? Direct Mail? Intrusive TV ads? Time to break the cycle with Scott Stratten.

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January 22, 20220Comments

Neuromarketing

By Christopher Morin and Patrick Renvoise

Understand your neurons and you can conquer all. Patrick Renvoise and Christophe Morin go deep into brain science to devise a cunning formula for marketing success.

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